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Digital Media Opportunities with Power Engineering
Website Banner Advertising: Three direct marketing opportunities for reaching global and targeted brand audiences: 1. Digital Magazine Cover Sponsorship offers a high branding opportunity through an exclusive placement adjacent to the cover on alldigitally delivered magazines. 2. E-mail newsletters offer a combination of branding and direct response through advertisement placement and in association with e-mailed editorial content. 3. List Rental – E-mail your message to qualified professionals. Electronic messaging offers a quick response at low costs and can be sent to a targeted, specified audience. E-mail list rentals are ideal for promoting trade show participation, a new product announcement, upcoming seminars and much more. E-mail list rentals are also available for conducting industry surveys.
Associate your company or product with an industry leading media brand and generate traffic to your website. Website banner advertising offers standardized large format ad positions including: PagePeel, Leaderboard, and Sky Scraper. Most rich media ad formats accepted.
Webcasting:
• Vendor Sponsored
• Editorial
• Continuing Education/Certification
Generate sales leads and raise awareness with an audience that registers to participate in an educational industry event. Sponsor an event or create your own, leveraging PowerPoint and/or Video. Webcasting products are highly interactive with global reach, a twelve-month archive, and 24/7 access to a complete registrant report.
Sponsored or Submitted Content:
• Podcasting
• Video streaming
• White Papers
Generate sales leads and raise awareness with an audience that registers to download or view an educational audio, video, or technical document. Sponsor content or submit your company’s content. Website Content products are educational and engaging and include 24/7 access to a complete registrant report.
Sponsored Content & Microsites:
High quality branding and awareness opportunity through a microsite or a sponsored vertical content section created for your company. Both solutions are available on a custom basis and run for either six or twelve months.
Direct Marketing:
• Cover Exclusive (digital magazine replica)
• E-Newsletters
• E-Mail List Rental
Benefits:
• Lower Costs (no production, printing or postal costs)
• Speed (quick output and quick response for lead generation)
• Selections (e-mail list has the same selections as the direct mail list)
Buyers Guide:
• Print Replica
High quality views of your product and company information by website visitors searching for solutions. Advertising in the Buyers Guide returns your company and product first in search results and serves your banner in context with search and browse results.